Albert Einstein said that “we cannot solve our problems by using the same kind of thinking we used when we created them” and in doing so identified the keystone of Innovation, to think differently and challenge the status quo.
When we hear the word Innovation, we automatically think of creation or invention. The Merriam Webster Dictionary defines innovation as:
- The introduction of something new or
- A new idea, method, or device: a novelty.
With that in mind, the word “Innovation” is thrown about a lot these days as changing marketplaces, financial uncertainties, emerging technologies, and globalization takes hold, increasing the need for business innovation.